Use Cases
A range of various crucial use cases
Fixing
Pagespeed and core web vitals
Considerably enhance PageSpeed
Improve website health
Effortless, one-click technical fixes with immediate impact
Indexability and crawlability
Automatically fix indexability and crawlability issues.
Javascript-related issues
Dynamic pre-rendering to facilitate bot navigation and analysis
Accessibility
Source code execution of accessibility activities
Creating
Content creation
Precise and swift multilingual content creation
Landing Page creation
Creation of landing pages centred on evolving business objectives
Capsule collections & Special projects
Carry out short-term marketing activities (capsules, promotions) more swiftly & at a lower cost
Website localisation
Adapt websites to local cultures & language with flexibility and speed
Improving
Main page personalisation
Personalise the main page (Home Page, LDL, and PLD) without the need for IT development
A/B testing
Rapidly test alternatives at a reduced cost
Real time competitive tracking
Continuously learn from competitors around the clock and implement successful strategies
Migration and replatforming
Replatform or migrate without the risk of traffic loss
Paid media optimisation
Lower CPC costs by optimising the quality score of landing pages
Integrating
Merge of domains and CMS
Unite the front-end of multiple domains and CMS systems
System interoperability
Streamline and facilitate the integration of front-end systems within the digital ecosystem
Back-end effort reduction
Conduct testing and introduce front-end logic to minimize back-end development effort for special projects
Analytics tracking
Efficiently manage analytics tracking across specific markets and countries
Case Studies
Luxury Fashion Brand Case Study
Scaling organic visibility and traffic with high-intent SEO pages
This case focused on optimizing product listing pages at scale to improve organic search visibility and traffic. The main objective was to create a scalable SEO framework that enabled rapid page deployment, increased indexed pages, and boosted user engagement via search channels.
Luxury Fashion Brand Case Study
Image optimization for Search Engine visibility
The focus was on improving the indexability of product images and leveraging visual search channels. The objective was to enhance organic visibility, increase impressions in Google Images, and boost click-through rates through structured image optimization.
Luxury Fashion Brand Case Study
Driving SERP feature wins with scalable schema.org optimization
This project centered on enriching product pages with structured data (Schema.org) to unlock SERP features such as “Popular Products” and “Related Products.” The objective was to strengthen semantic presence, improve indexing, and increase product visibility in search results.
Luxury Fashion Brand Case Study
Enhancing page speed and core web vitals through scalable optimization
The focus was on improving website performance metrics, including Core Web Vitals and page speed. The objective was to enhance user experience, reduce load times, and maintain high performance during launches and seasonal traffic peaks.
Luxury Fashion Brand Case Study
Intelligent prediction to speed up website
This case concentrated on enhancing server response times and overall site speed using predictive algorithms. The objective was to deliver dynamic content efficiently, maintain fast-loading pages, and improve UX across the website.
Luxury Fashion Brand Case Study
Boosting organic visibility through AI-Powered SEO content at scale
The focus was on generating AI-powered content for product listing pages to optimize SEO and user engagement. The objective was to increase top-ranking keywords, expand keyword coverage, and grow organic search impressions across multiple languages.
Luxury Lifestyle Brand Case Study
Fixing SEO crawlability issues at scale through automation
The project focused on automating the detection and resolution of technical SEO issues affecting crawlability. The objective was to improve indexation of important pages, enhance site health, and accelerate resolution of critical errors and warnings.
Luxury Fashion Brand Case Study
Preserving SEO Performance During Website Replatforming
The focus was on maintaining SEO performance during a major website replatforming. The objective was to prevent traffic drops, safeguard organic search contributions, and ensure smooth migration with continued visibility and growth.
Merge Domains & CMS
Kleecks made it feasible to harmonize the brand experience, lowering UX/UI implementation expenses on the third-party systems that handle the diverse booking platforms.
System Interoperability
For numerous luxury brands, Kleecks facilitates the interoperability of systems between the PIM (responsible for product data and image management) and the WAF (responsible for caching systems of all product images).
Thanks to its central position in the client's digital architecture, Kleecks is capable of "translating" information exchange between the two main systems, thereby improving efficiency for cache updates on individual images instead of flushing the entire cache.
Kleecks can address the significant issue of utilising JS Frameworks in relation to SEO activities.
Kleecks boasts a dynamic prerender feature that facilitates the proper pre-rendering of pages, producing legible content for each search engine, from Google to Bing, Naver and all the main market players.
Content Creation
Kleecks facilitates the creation of various types of content for your website.
With Kleecks, you can produce textual content for your pages, SEO attributes and meta, and to enhance the quality of your paid campaigns.
But it's not just about text, you can also generate graphic and user interface content to enhance existing pages, or even construct entirely new pages or sections from the ground up.
Website Localisation
Natuzzi developed its new site using the popular Javascript framework Angular.
Thanks to the activation of Kleecks and its dynamic pre-render module, it was possible to improve the crawlability of the site's content on all search engines in addition to Google. The optimisation impacted all the main search engines used in the global market where the brand is present.
Capsule Collections
With Kleecks, you can craft and integrate special projects such as Capsule collections into your website, whilst preserving the site's navigation structure and design system guidelines.
If Kleecks is activated across several domains, it can also fetch and utilise existing content between these domains.
For example, recommended products from domain A could be used in domain B, thus reducing the time needed for implementation on eCommerce platforms.
Migration and Replatforming
As Kleecks manages all the navigation rules and dynamics of a website, it can also be utilised to oversee the primary activities associated with a migration or a replatforming.
All the redirects will be handled by Kleecks, cross-checking the match between new URLs and their old counterparts, finding the optimal alignment between URLs and content within the pages.
These automated procedures will save a considerable amount of time during the migration and will minimise human errors and search engine penalties.
SEO Tech Issues
Kleecks' SEO fixing modules facilitate the swift resolution of all the technical SEO errors on a website.
It can tackle 250+ technical issues, from structured data to hreflang errors, and from redirect and 404 issues to canonical problems.
Shortly after setting up the configuration, you'll begin to notice a significant shift in your Google Search Console dashboard.
Page and Content Personalisation
In Kleecks, you can configure various metrics to alter and visualise different content (e.g. text, images, multimedia, pages etc) for the end users.
These metrics are typically provided by Kleecks (e.g. geo-info, session behaviours, time and timezone, etc.) or by external customer data platforms (e.g. segmentation, user ID, etc.).
Paid Media Optimisation
Utilising Kleecks to rectify the quality score of your landing pages, you'll be able to optimise your paid media investments by influencing the CPC cost.
The primary optimisations pertain to content matching, keyword alignment, and enhancements to core web vitals.
PageSpeed and Core Web Vitals
Kleecks can aid in boosting the CWV (Core Web Vitals) of each page, thereby improving the PageSpeed rating as well as contributing to the page's online positioning and score.
SEO automation and fixing
Thanks to Kleecks' SEO automation and fixing module, all automation and fixing of SEO problems on the site can be configured within the interface.
The list of automations and fixings is extensive and covers all the main SEO ranking factors that can improve the performance of sites on search engines today, such as URL rewriting, 4xx errors, canonicals management, backlink management, meta generation, duplicate page management, heading structure, and more.
Kleecks provides the flexibility to configure these activities in automatic, semi-automatic, or manual mode, which reduces analysis and implementation times while ensuring continuous monitoring of the site's health.